About these 20 brands are talking in Instagram
The most socially adapted automaker in the world: the leaders of the Instagram
Superstars from the automotive world. About them most commonly mentioned in the network Instagram
Almost every company has a representative in the social networks Facebook and Twitter, often there is post new entries about the events in the life of car manufacturer changes, but focusability Instagram sometimes is overlooked by automakers. Quite a strange trend for the automotive world, because fans of cars often just do not feed bread – let me look at pictures of cars.
The British company OSV spent a fair amount of hours figuring out which car brands are most popular in Instagram based on the number of mentions in the platform. In the end, has compiled a list of the TOP 20 automakers.
Perhaps companies do not need to be overly active in Instagram to not forget about them, but it certainly helps them. Those that manage the interaction with the users of the network can work wonders, generating loyal fans and potential buyers. Here are 20 of the most mentioned brands on Instagram, from the least active to the leaders.
20. Mitsubishi
Mitsubishi had fixed on the twentieth place in the ranking. But the place in the gallery does not mean that the Japanese automaker is an outsider in this matter, it was mentioned by 3.4 million times in the network Instagram.
It is noteworthy that the company now offers only crossovers and SUVs, but ironically, the most popular car mentioned in social networks this sedan, which is no longer produced is an iconic Lancer Evo. Perhaps Mitsubishi should listen to his followers.
19. McLaren
Niche supercar manufacturer company managed to overtake Mitsubishi for the number of automobiles sold. Those 3.4 million mentions on the network Instagram. However, it should be said that McLaren and the fans are more loyal, at least in terms of Wallpaper on your desktop computer.
18. MG
You probably didn’t expect to see MG on the list. The brand was bought by the Chinese Nanjing Automobile Group in late 00’s years and currently offers only three models. However, history and heritage keep it in the social networks with 3.5 million Instagram mentions. 136.000 references got the classic model of Mg TA Midget.
17. Lexus
The luxury division of Toyota showed a remarkably low activity with 3.8 million references. The brand has in the bins of their exciting models such as the RC-F and LC 500, but the world of social networking, apparently, is not too interested in their discussion.
16. Bentley
Luxury automaker Bentley is not a mainstream story, but nevertheless, it surpasses the Lexus in the grid Instagram with nearly 4 million references. Given the limited portfolio of his models and exclusivity, this is a good indicator.
15. Mazda
In our days, the Mazda fancies himself mid-sized luxury carmaker is slightly higher rivals from Honda and Toyota, but not reaching to Infiniti and Lexus. 15-th place with 4.1 references in the Instagram.
14. Suzuki
Suzuki have almost completely disappeared from many continents, but the fans remember the company by awarding it slightly less than 6.5 million publications in Instagram.
13. Volkswagen
Volkswagen still hasn’t recovered from the scandal Dieselgate, otherwise how to explain such a damn uncomfortable 13th place in the list?
Anyway, from 7.8 million Instagram mentions VW remains an active topic of discussion, but relatively dull line is not well suited to a surge of unrest in social networks.
12. Subaru
Frankly, we are surprised that Subaru has not moved further down the list. 12th place result, of course, good, and 7.9 million mentions high figures too, but could be better, because the owners of Subaru has always had a strong sense of loyalty, but perhaps the former winning the WRC in the 1990s and 2000s years are gradually fading from people’s memories.
11. Mini
Mini – another brand is present online. Models in the lineup a little bit, but the noise they make decent. 9 million mentions on the network.
TOP 10
10. Jeep
Off-road brand is positioning itself as a manufacturer of tools for the brave owners have managed to drop into last place in the top ten with 10 million mentions of Instagram. No surprise that everyone’s favorite Wrangler is the most popular model on the social Board has 1.5 million hashtags.
9. Lamborghini
Despite the fact that the manufacturer offers a total of three models (Aventador, Huracan and Urus), a niche supercar breaks into the TOP 10 with 10.4 million Instagram mentions. This indicates the passion of fans to the Lambo brand. Added fuel to the fire and Aventador SVJ, which recently set a record for the nürburgring. Now it is easy to understand the origin of passion.
8. Porsche
Defined by the iconic 911 model for decades, these days, Porsche offers a small range of the SUVs and even the wagon the Panamera Sport Turismo. Despite limited choice, the fans faithfully followed the company from 11.4 million mentions. The model Porsche 911 has received 1.3 million hashtags.
7. Toyota
After many years of mediocrity and dullness Toyota finally starts to take on really exciting projects and make a new model in its lineup. It’s still not the most talked about automotive brand in the social world – he collects 12.6 million hashtags on Instagram, but as soon as the new Supra, it could really change. In a better way.
6. Mercedes-Benz
Luxury automaker from Stuttgart is a very wide portfolio of vehicles, but despite this, he was unable to break into the top five. However, he was mentioned 13 million times.
Top 5
5. Ferrari
Who doesn’t like to see Ferrari? The Italian supercar giant loves to tease followers with regular photos of current and classic models, and that’s why he is in the top five Instagram from 13.1 million references.
4. Audi
The German automaker entered the top five from 13.2 million references in the grid Instagram. The brand also have a core audience who loves to talk about cars of the brand and to share photos cool Audi.
3. Ford
Ford has been using the social network even launches campaigns that rely solely on the computer platform and the involved users. The automaker claims the third place in the list with 16 million mentions, and 1.3 million hashtags for #fordmustang.
2. Honda
Honda always seems to be fashionable in the latest trends, and this is definitely shown through Instagram. The company has received a solid 21.8 million references that helped her take second place in the list. By the way, someone is surprised that the Civic is the most popular model with nearly 400,000 mentions? Unlikely.
1. BMW
From Munich from the global network. BMW is spreading across Instagram like no other. The brand has 28 million mentions on the platform of social networks. Waiting for posts in the Inst of the new Roadster Z4.